DragonBet’s James Lovell on Bookmaking, Sharp Bettors & the Betting Ring

Posted on by Peter Ling

What is it really like running an independent bookmaker in Britain in 2026? In SBC Podcast Episode 108, DragonBet co founder and racecourse bookmaker James Lovell joins us to discuss sharp and winning bettors, betting restrictions, compliance, declining exchange liquidity and the pressures facing smaller bookmakers. We also examine why bigger staking, price sensitive punters are increasingly returning to the racecourse betting ring, and what smart bettors can learn from understanding life on the other side of the betting counter.

Benjamin Leander: From Elite Referee to Profitable Football Bettor

Posted on by Peter Ling

Former elite Danish referee Benjamin Leander joins the Smart Betting Club Podcast to explain how more than 20 years of football knowledge has shaped his approach to profitable betting. Benjamin discusses finding value in less efficient markets, using preparation and his betting calendar to stay ahead of the market, and the discipline required to bet seriously. We also examine his VIP betting service, previously reviewed by SBC across more than 1,800 bets, recording a 13.03% ROI and 422% bank growth at the time of our review.

Football Betting Service With a 10.65% ROI | SBC 167

Posted on by Peter Ling

Can conventional football betting tips still produce a strong long term edge? SBC Magazine Issue 167 reviews a football betting service with 870 bets, a 53% strike rate and 10.65% ROI, alongside a Correct Score service with an 8.29% ROI from 2,520 bets.

Phil Smith: How a Professional Bettor Made Over 100% ROI

Posted on by Peter Ling

What does it take to make a living from betting? Professional bettor and antepost specialist Phil Smith reveals how he finds an edge, researches markets, manages thousands of bets and continually adapts his approach. Discover the lessons behind an exceptional 2025/26 season that produced over 100% ROI in our latest How I Bet For Profit interview.

Why Betting Odds-On Can Be More Profitable Than You Think

Posted on by Peter Ling

Many bettors instinctively avoid short-priced bets, believing there is little value at odds of 1.30, 1.20 or lower. But the evidence tells a different story. We look at WinnerOdds, Craig Edwards’ experience and real betting results showing why odds-on betting can produce substantial long-term profits when the prices are mispriced

Cricket Betting Insights With Ed Hawkins, Finding Value in a Growing Market

Posted on by Peter Ling

Cricket betting is growing rapidly, creating more opportunities for serious bettors willing to look beyond traditional betting markets.

In Episode 106 of the Smart Betting Club Podcast, cricket betting expert Ed Hawkins shares lessons from more than 20 years studying the sport and its betting markets. He explains where bookmakers continue to make pricing mistakes, why pitch conditions can matter more than recent form, and which markets he believes offer some of the strongest opportunities for finding value.

We also discuss the growth of franchise cricket, the increasing range of cricket betting markets, and how Ed works alongside Richard Mann and Paul Krishnamurthy at CricStatz VIP to identify value bets.

For anyone interested in profitable cricket betting, this episode provides a fascinating look at how an experienced professional approaches one of betting’s fastest growing sports.

Phil Smith Select, New Football Antepost Betting Service

Posted on by Peter Ling

Phil Smith Select is the newest addition to SBC Premium, developed with full time professional bettor Phil Smith. Following an exceptional 2025/26 season in which Phil’s full Antepost service ultimately returned more than 100% ROI, Select offers a more accessible way to follow his specialist approach. With fewer bets, lower capital requirements and a strong focus on goalscorer and long term football markets, Phil Smith Select is designed for serious bettors looking to add something different to their betting portfolio.

SBC Magazine Issue 166: CricStatz Review, Is Cricket Betting the Next Big Opportunity for Smart Bettors?

Posted on by Peter Ling

Cricket betting has become one of the fastest growing areas of sports betting, fuelled by the expansion of T20 competitions across the world and rising liquidity on betting exchanges. As football and horse racing markets become increasingly efficient, many successful bettors are looking towards sports where new opportunities continue to emerge.

In SBC Magazine Issue 166, we take an independent look at CricStatz, a specialist cricket betting service created by respected experts Richard Mann, Ed Hawkins and Paul Krishnamurty. Together, they have produced a fully proofed 7.3% return on investment across their first 1,025 advised bets.

Our review examines how the service operates, how results are tracked, whether the advised odds are realistic, and why cricket markets deserve serious attention from value focused bettors. The issue also includes new football betting strategies, an analysis of Sharp Betting Racing, Rowan’s latest Bet Diary, Smart Punter Mailbag, Smart Bettor News, and an exclusive CricStatz discount worth up to £200 for SBC members.

How Harry Made Over £1 Million Betting, Exchanges, Syndicates And Professional Betting Insights | SBC Podcast #105

Posted on by Peter Ling

What does it really take to make more than £1 million from betting?

In Episode 105 of the Smart Betting Club Podcast, professional bettor Harry shares the lessons from more than two decades of betting. We discuss how he built profitable betting syndicates, why betting exchanges now form the backbone of his strategy, how he identifies value in today’s markets, and why expected value remains the foundation of long term success. Harry also explains how he has adapted as betting markets have evolved, the impact of affordability checks, and why he continues to balance professional betting alongside a successful legal career.

Whether you’re interested in betting exchanges, value betting, syndicates or simply understanding how professional bettors think, this episode provides a fascinating insight into what it really takes to stay ahead.